Editorial Policy
Our Commitment to Quality, Trust & Transparency
At Word of Mouth, we believe every article we publish should uphold the highest standards of integrity, accuracy, and usefulness. Our editorial policy is a commitment to our readers and contributors that we will only deliver content that is fair, original, and valuable.
1. Purpose & Scope
Our mission is to share ideas, insights, and stories that matter. We publish diverse topics — including business, health, fitness, lifestyle, and more — always aiming to inform, inspire, and start meaningful conversations.
We do not publish content created solely for click-bait, misinformation, or commercial manipulation.
2. Accuracy, Originality & Sources
- All content published on Word of Mouth must be original and factually accurate.
- Contributors are required to cite reputable sources for data, quotes, or research references.
- Any factual errors brought to our attention will be corrected transparently and promptly.
- AI-generated or heavily duplicated content is not accepted without substantial human editing and fact-checking.
3. Transparency & Conflicts of Interest
- Word of Mouth maintains editorial independence — our opinions are not influenced by advertisers, partners, or sponsors.
- Sponsored content or affiliate links will always be clearly disclosed.
- Writers and contributors must declare any personal or financial interest related to their submitted work.
4. Voice, Tone & Style
Our tone is approachable, engaging, and informative, yet remains professional and credible.
We use:
- Active voice and clear structure.
- Simple, reader-friendly language.
- A focus on practical insight, not unnecessary jargon or filler content.
Each article should feel conversational, easy to follow, and worth sharing.
5. What We Do Not Publish
- Plagiarized, hateful, or discriminatory content.
- Misleading claims or false information.
- Unsupported health, legal, or financial advice.
- Content created solely for link building or SEO manipulation.
We prioritise authenticity and credibility above all else.
6. Contributor Guidelines
Guest writers and contributors are welcome to submit original articles aligned with our themes.
Please review our Write for Us page before submission.
- Submissions must meet our editorial standards and tone.
- We reserve the right to edit or decline content that does not meet our quality requirements.
- Contributors are credited for their work and may include a short bio with a link to their website or profile.
7. Continuous Improvement
Our editorial policy evolves with time. As digital publishing standards and reader needs change, we update these guidelines to reflect best practices.
Each page includes a “Last Updated” note to ensure transparency.
Last Updated: October 2025
Word of Mouth is committed to transparency, trust, and meaningful storytelling — because what we share should always be worth talking about.